Usability– July 13, 2015

User Experience Honeycomb

 

 

 

http://www.usability.gov/what-and-why/user-experience.html

 

Useful: content is original and fulfills need

Usable: site is easy to use

Desirable: image, identity, brand, and other design elements evoke emotion and appreciation

Findable: content needs to be navigable and locatable onsite and offsite

Accessible: content needs to be accessible to people with disabilities

Credible: Users must trust and believe what you tell them

 

Usability is defined by 5 quality components:

  • Learnability: How easy is it for users to accomplish basic tasks the first time they encounter the design?
  • Efficiency: Once users have learned the design, how quickly can they perform tasks?
  • Memorability: When users return to the design after a period of not using it, how easily can they reestablish proficiency?
  • Errors: How many errors do users make, how severe are these errors, and how easily can they recover from the errors?
  • Satisfaction: How pleasant is it to use the design?

Usability

Website Examples

http://www.jimmycarterlibrary.gov/

http://www.zooatlanta.org/?ff_s=V-dRU/www.zooatlanta.org/

 

Usability Testing

Testing is done at the beginning of a project, in the middle of project, and at the end of a project.

The main purpose of testing is to determine whether or not a user can make use of a document, webpage or other deliverable effectively.

There are a wide range of testing options; we are going to practice two of them.

 

Charting/Navigation

Create a map of how you approached the site and used it to find the answers for the following questions:

Start with mapping the sites navigation system.

1) purpose of the site?

2) Upcoming Events?

3) potential outcomes for using the site?

4) Audience(s)?

5) How do you think the designer of the site expects you to navigate or use the site? Do you think you navigated it as the designer intended? Why or why not?

 

Focus Group Questions

1) What is the purpose(s) of the site?

2) Who is the audience(s)? What terms or designations are used to distinguish audience(s)?

3) Would you use this site? What would you use this site for?

4) Randomly pick a page. What is this page about? How do you know?

5) Does anything stand out to you?

6) Does the site have a color scheme? What is it? Is it effective to you?

7) Was the site organized? How did you find the layout?

8) How was the font? Was it easy to read? Appropriate for the site?

9) What would encourage you to return to this site? What suggestion (whether major or minor) would you make to improve the site?

10) Three things you liked about the site. Three things you did not.